Are the Beautiful Good in Western Literature?: A Simple Illustration of the Necessity of Literary Quantification

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Abstract

Social psychologists consistently find evidence for a physical attractiveness stereotype (PAS) whereby people attribute positive personality characteristics to the physically attractive and negative personality characteristics to the physically unattractive. Researchers summarise the PAS phenomenon with the aphorisms “what is beautiful is good ‘and’ what is ugly is bad”. Are traces of this stereotype detectable in Western literature? Are “good” characters more likely to be portrayed as physically attractive and are “bad” characters more likely to be portrayed as physically unattractive or ugly? And what is the best way of addressing these questions? This study presents results of a quantitative content analysis designed to determine whether or not the PAS is reflected in a sample of plot and character summaries taken to be reasonably representative of “canonical” Western literature. Results are reported for the sample as a whole, based on the characters’ sex, and for three broad historical periods. Discussion focuses on the relevance of our results to debates about the origins of the PAS, and on the unexpected finding of sharp differences in the strength of the stereotype in male versus female characters. More broadly, we seek to provide a modest illustration of the value of a more scientific approach to literary study.

 

Opsomming

Sosiale sielkundiges vind voortdurend bewyse vir ’n stereotipe wat berus op fisiese aantreklikheid (physical attractiveness stereotype, of PAS), waarvolgens mense positiewe persoonlikheidstrekke aan fisies aantreklike mense toedig, en negatiewe persoonlikheidstrekke aan fisies onaantreklike mense. Navorsers som die PAS-verskynsel op met die aforismes “wat mooi is, is goed” en “wat lelik is, is sleg”. Is daar spore van hierdie stereotipe in Westerse literatuur te bespeur? Is dit waarskynlik dat “goeie” karakters as fisies aantreklik en “slegte” karakters as fisies onaantreklik of lelik uitgebeeld sal word? En wat is die beste manier om hierdie vrae te benader? Hierdie studie lê resultate voor van ’n kwantitatiewe inhoudanalise wat ontwerp is om te bepaal of die PAS weerspieël word deur ‘n monster van plot- en karakter-opsommings wat beskou word as redelik verteenwoordigend van “kanonieke” Westerse literatuur. Resultate word vir die monster in sy geheel weergegee, gegrond op die karakters se geslag, en vir drie breë historiese tydperke. Bespreking fokus op die relevansie van ons resultate vir debatte oor die ontstaansmoontlikhede van die PAS, en op die onverwagte ontdekking van skerp verskille in die sterkte van die stereotipe in manlike versus vroulike karakters. Op ’n breër vlak streef ons na ’n beskeie illustrasie van die waarde van ’n meer wetenskaplike benadering van literêre studie. 

Author Biography

Jonathan Gottschall, Washington and Jefferson College

Jonathan Gottschall was an adjunct assistant professor in the First Year Program at St Lawrence University from September 2001-May 2005. He is currently an adjunct assistant professor of English at Washington and Jefferson College. He is co-editor of The Literary Animal: Evolution and the  Nature of Narrative (Northwestern 2005) and author of the forthcoming book, The Rape of Troy: Evolution, Violence, and the World of Homer [2007]. His 12 co-authors are current or former undergraduate students at St
Lawrence University.

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Published

2007-03-01

How to Cite

Gottschall, Jonathan. 2007. “Are the Beautiful Good in Western Literature?: A Simple Illustration of the Necessity of Literary Quantification ”. Journal of Literary Studies 23 (1):41-62. https://unisapressjournals.co.za/index.php/jls/article/view/13334.

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